In Partnership With

Why Are YOU
not making
more money?

Unlock your firm’s profit potential and gain actionable insights to boost earnings, earn more money and stay ahead of the competition.

Presented By Martin Bissett
The Knowledge Partner for Accounting Firms

Maximize Earnings: 4 Masterclasses for CPAs to Boost Firm Profits

Why Are You Not Making More Money?

Are you ready to unlock the potential for higher earnings in your accounting firm? This Masterclass Series of 2024 is your golden opportunity to get ahead of the curve.

FOUR Must-Attend Masterclasses

Designed exclusively for professional accounting service providers, this series addresses the four hottest topics of 2024 that could revolutionise your business:

  • Private Equity
  • Pricing
  • Talent
  • Profitability

These masterclasses are not just theoretical; they are packed with real-world insights and actionable strategies. Discover the secrets that successful firms in my communities have already tapped into, uncovering new income streams, implementing the easiest solutions, and achieving the fastest results.

Why You Can’t Afford to Miss This

Imagine walking away with more valuable takeaways than any other seminar you’ve attended. Picture your firm thriving with the newest and most effective strategies in the profession. This is your chance to make that vision a reality.

Ask Your Questions

Submit your burning questions ahead of time and get them addressed directly in the sessions. Each masterclass is tailored to provide you with clear, actionable insights that will give you an edge over your competition.

Mark Your Calendar

These four transformative masterclasses will run monthly from September to December 2024. Don’t miss the chance to secure your spot today save 20% off the $299 Mastermind ticket for all four sessions using coupon code SAVE20. Plus, all registered participants will receive recordings of the sessions they attend.

Want to attend one session? Sure, just sign up for the $99 session of your choice and grab the recording too.

Get Ready for 2025

Our final session in December is designed to catapult you and your firm into success in 2025. Don’t let this opportunity slip through your fingers, instead set you and your firm up to really fly.

Secure Your Spot Today and Transform Your Firm’s Future

Don’t wait—spots are filling up fast! Join us and make 2024 the year you finally answer the question: “Why am I not making more money?”

Masterclass Session Timetable

Session One 19 Sep 2024
11:00 - 12:00

Is Your Firm Desirable to Be Acquirable?

ET Time | Online

As more and more PE money enters the profession and consolidators start to codify what they are looking for in the firms they wish to buy.

We all need to be aware of the main criteria they are looking for, so that we don’t end up without a date at the prom.

Session Two 17 Oct 2024
11:00 - 12:00

The Price Is Right

ET Time | Online

Yeah, you have revenues, referrals and repeat business but have you got much profit? Most firms don’t and that why most firm owners carry on working – because they HAVE to.

What if there was a simple way to get the fee you deserve, and the client STILL be getting a bargain?

Session Three 21 Nov 2024
11:00 - 12:00

The Talent Advantage

ET Time | Online

Learn how to retain your most talented team members, how to attract them, how to motivate them and how to make them commit to your firm for years to come.

There’s a formula for each.

Session Four 12 Dec 2024
11:00 - 12:00

Do You Have An Accounting Practice or An Accounting Business?

ET Time | Online

An accounting practice sells time for money and an accounting business sells knowledge for money. Master the difference between the two and how to monetise the change by learning how firms have made the switch and enjoy far greater profitability as a result. This final session will show you how to make your organisation really fly in 2025.

*discount applies to Mastermind ticket only

Your Host Martin Bissett

Presented in Association With

CPA Trendlines
Martin Bissett

Since 1998, Martin Bissett has played a major part in working with over 1800 accounting firms in over 40 countries. These projects have led to those firms acquiring over £500m of recurring fees before inflationary increases, referrals and upselling are factored in. He stopped keeping track of this number over 5 years ago.

Martin now advises both accounting practitioners and FinTech companies alike, at board level.

His speaking typically includes 10-20 keynotes a year at major conferences and his prolific publishing includes over 100 articles and 14 books, including his best-seller, Passport to Partnership (from CPA Trendlines). His newest is Never Mind The Bullets (CPA Trendlines 2022). His books have been on the curricula at PICPA and the Bolton School of Business.

Martin’s career has taken him around the world including 23 US States and has been namechecked and asked to write contributions to books by contemporaries such as Mike Michalowicz, Alex Parker, Femke Hogema, Reza Hooda and others.

Martin has published 14 books to date and is the most published author on his topics relating to accountancy. He has received global recognition for his work and his involvement in the accounting profession. His work has been included in the formal educational accounting curriculum in the UK and the US.

Book Your Spot

*discount applies to Mastermind ticket only

Buy your Mastermind ticket for all 4 sessions and save 20% today. Recordings will be available for all the sessions you book so you can still benefit from the content even if you can’t be there in person on every date.

Want to buy a single session? You can do that too. Book your single ticket for just $99.

What Firms Say About Martin


What's included in a Mastermind Ticket?

You get access to all FOUR sessions, plus the recordings.

Can I buy a single event ticket?

Yes. Single event tickets can be purchased for $99 and you get the recording of that session. Single sessions are only available for next available session in the calendar.

Can I upgrade from a single ticket to a Mastermind ticket!

Yes! If you have purchased a single ticket you can upgrade to a Mastermind ticket. Please get in touch with us at and we will arrange your upgrade.

Where will I be able to watch the recordings?

We will send you details by email of where you will be able to access the recordings as soon as they are released.

Can I get a refund?

Cancellations made 24 hours or more in advance of the event date, will receive a 100% refund. Cancellations will not be refunded after the 24-hour notice period but a recording of the session purchased will be sent to the attendee.

Maximize Earnings: 4 Masterclasses for CPAs to Boost Firm Profits

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